We’re A Demanding Bunch
We’re a demanding bunch. It’s in the name, whether it’s better results for our clients, or more biscuits at meetings. Settling is boring, predictable and easy. That’s not us.
We’ve cut out the fluff, giving brands direct access to senior PPC strategists, without the baggage you get at a network agency.
Meet Andy, Our Media Director, Just A Slack Away
“Having spent 10 years running complex, high performance campaigns for the world’s biggest advertisers, I’m putting that to use at DemandMore. Driving innovation from our team to get more out of the platforms, more out of the data and more for our clients.”
Andy’s Experience
Our PPC Services
DemandMore offers a wide range of PPC management services across different search platforms and channels
PPC Management
We provide hands on support, helping you optimise your campaigns across Google and Bing Ads. We’re experts across the full funnel, from search through to Performance Max, Video and display.
PPC Audit
Benchmark the performance of your account with an independent paid media audit. Giving you actionable advice for improving your performance.
Media Consultancy
We provide ongoing support to build and train your in-house team. Our senior strategists provide support across both strategy as well as recruitment.
Our PPC Methodology
Our senior team have honed our methodology having managed hundreds of millions of pounds in media spend for some of the worlds biggest advertisers.
We use a data-driven approach to paid media that we call M.A.D.S. It’s a simple acronym that we coined to help remember the key areas that influence performance in Google Ads. It stands for Measurement data, Audience Data, Data feed (product feed) data and Structural consolidation.
We provide the platforms with the best possible data so the automated bid strategies can work effectively through best-in-class measurement.
Whether on the more basic end (setting up tags in GTM) or on the more complex end (creating machine learning-driven LTV models), we’re always focusing on getting the best possible data into the platform.
First-party audience data is also a key signal for Google’s bidding, so we work hard to segment clients’ customer data and feed it into the algorithm in real time.
When we’re working with retailers, we put emphasis on optimising their data feed so Google and Bing know when to show your products.
Finally, we focus on the structural consolidation of accounts. This helps us drive volume through our AB tests to help us test in a scientific manner, and ensure that bid strategies have enough data to perform optimally.
Our Work
Google & Microsoft Partners
DemandMore is a certified Google and Microsoft partner. Showing the platform’s trust in our PPC services. Which have been earned by delivering exceptional results for our clients.
The partner programs offer a lot of value for our clients and give us access to the tools we need to provide better PPC Management.
The partner program provides the following benefits to our clients:
- Access to Alpha- and Beta-version products, allowing them to get access to Google’s latest features.
- Industry insights, benchmarks and competitors analysis reporting from Google.
- Fast resolutions to in-platform issues, such as getting ads approved.
- Our team have the most up to date knowledge on the platforms.
All of our team members regularly review their certifications with Google and Microsoft. Our team has earned the full range of certifications across Search, Shopping, Display, Mobile and Video.
Partners
What Our Clients Said
“DemandMore has improved lead flow by close to 30%, whilst reducing our CPL by 40%. Unlike other PPC agencies, the team are not smoke and mirrors. They work hard to ensure we understand what they are doing”
Shirley Whyte
Harvey Jones Kitchens
Our Reporting
We pride ourselves on our reporting as a PPC agency. We’ve partnered with the eminent data connector Funnel to allow us to import data from Google Ads and Bing Ads, as well as relevant first-party data sources, such as your CRM, to build end-to-end reporting for clients.
This powerful tool allows us to consolidate and transform data from over 1000 connectors. This allows it to be exported into live dashboards (including Looker and Tableau), into your data warehouses (such as BigQuery or Snowflake), and into detailed monthly, weekly and quarterly business review reports.
We’re especially proud of the detail that we go into in weekly and monthly reports. Here is an example of a monthly report that we’ve customised for a client. Using our tech stack, we’re able to fully tailor all reporting to cut and display the data in any way that you’d like.